Bronze

Integrated Graphics

Maracaná

Client 
Salzillo Tea and Coffee

Briefing

Maracana is one of the higher-end products Cafes Salzillo, originally from Brazil which takes its name Maracana, emblematic bird. It was to create a new identity that would be the point of sale through a singular utensils.

Proposal

Under a friendly and elegant tone we have proposed a graph is presented through logo and dishes whose central idea is the parrot and the colors of Brazil. The graphic elements of the symbol is matched to the cups using this support as a protagonist.

Contribution

Maracana is an example of how to turn the brand product 's shape, becoming physical object.

Production

Crockery, 3 pieces, made in Bemorporce (Portugal) by adjusting the initial proposal of the study in customer knowhow about coffee and catering aspects of industrial development of porcelain made by Bemorporce process.

Credits

Author 
Guillermo Rubio
Client 
Salzillo Tea and Coffee
Art Director 
Guillermo Rubio, Julián Garnés
Graphic Designer 
Guillermo Rubio
Photography 
Julián Garnés