El Tresor

Briefing

Give volume and concept to a little glass bottle of 50ml for an organic oil. Creating a special piece that narrated a story and that remains in the memory of the customers.

Proposta

Dissenyem un pack en forma de pedra llicorella molt típica de la zona, que s’ha de destruir per gaudir del seu contingut. Creem un dilema, destruir el pack per obtenir el producte o guardar el pack.

Aportació

A mold is created from a real stone. Injecting recycled paper pulp produces a pack with high ecological value and that challenges the consumer with a new way to open a pack.

Producció

5000 packs per quarter, national and European distribution from El Penedès. Produced with recycled paper pulp and elastic rubber. We use natural materials and some details with gold stamping.