L’Escaleta

Briefing

Logo for a gastronomic restaurant with two Michelin stars. Intending to communicate the core values of their cooking style: simplicity and respect for the raw product.

Proposta

In the first years the restaurant was in a basement, and to enter you had to go down some stairs. The typography goes down the stairs in different ways but always on the same grid.

Aportació

The name becomes a brand with minimal manipulation. Simple and timeless, is recognizable and memorable.